Gentrix MagSafe: Shopify store built to convert.
TechRoom delivered a full Shopify theme customization for Gentrix, creating a premium end-to-end storefront, checkout and review experience for 15 products and 6 collections. The build is engineered for mobile-first commerce, Razorpay payments, and proven Shopify conversion paths.
Shopify theme customization, Liquid development, theme settings, Razorpay checkout, Judge.me review structure and on-page product trust signals for a high-impact mobile commerce experience.
Shopify customization for MagSafe hardware with premium checkout and trust infrastructure
Brand context
Every Gentrix MagSafe piece is built with quiet confidence—carefully tested, thoughtfully designed, and made to last beyond the next iPhone upgrade. The Shopify store needed to carry the same quality signal across first impressions, product browsing and checkout.
Project goals
- Deliver a high-conversion experience for premium phone accessories.
- Build scalable Shopify theme structure for 15 products and 6 collections.
- Support Razorpay for Indian payments with local checkout trust.
- Use Judge.me to surface verified reviews and customer proof.
Screens that show the full Shopify experience
Shopify theme workflow from discovery to launch
Discovery & Audit
We audited the existing Shopify experience, catalog structure, competitor positioning and checkout flow. The focus was speed, clarity and trust in every step of purchase.
UX & Theme Blueprint
Designed product architecture, collection funnels, and mobile-first UX. Wireframes were aligned to Shopify theme sections for efficient Liquid implementation.
Liquid Development
Built custom Shopify Liquid templates, reusable sections, product page logic, and dynamic merchandising blocks to support the brand instantly.
Shopify Integration
Integrated Razorpay payments, Judge.me reviews, and analytics tracking. Connection points were built to reduce friction and highlight trust at checkout.
QA & Launch
Tested across desktop and mobile, verified inventory and checkout behavior, then supported go-live and post-launch optimization.
Delivery cadence for an official Shopify partner build
Project timeline
- Week 1: audit, strategy and UX definition
- Week 2: design direction and Shopify theme planning
- Week 3–4: Liquid development and store build
- Week 5: integration, review and QA
- Week 6: launch support and performance handover
Deliverables
- Custom Shopify theme with reusable Liquid sections
- Mobile and desktop responsive storefront
- Razorpay payment gateway configuration
- Judge.me review integration and trust widgets
- 15 products across 6 collections
- Launch-ready QA checklist and analytics setup
Official partner-level theme craftsmanship
Partner-grade delivery
- Official Shopify partner workflows
- Themework aligned with Shopify best practices
- Theme settings for future marketing flexibility
- Reusable Liquid sections for rapid updates
Commerce alignment
- Mobile-first shopping experience
- Device compatibility collection funnels
- Checkout trust signals throughout the funnel
- Review-led social proof inside product pages
Theme structure and integration points
Product templates
Custom variant UI, compatibility metadata, and sticky buy-bar for quick purchase.
Collection funnels
Device-specific collections reduce friction and guide buyers to the right product.
Checkout trust
Payment badges, shipping details, and Razorpay trust markers in the checkout flow.
Review widgets
Judge.me components showing verified ratings and photo reviews on product pages.
Theme settings
Admin controls for colors, fonts, hero content, and product highlight sections.
Analytics setup
Shopify analytics and GA4 configured for acquisition, checkout, and revenue reporting.
Results that back the build
A Shopify storefront built for scale, trust and Indian commerce.
TechRoom delivered the Gentrix Shopify custom theme as an official Shopify partner. This case study demonstrates our ability to execute product-led commerce, local payment integration, and review-led trust signals with a store that feels engineered, not templated.